It all started when...
We believe in accuracy and preciseness, to ensure this we build all of our analysis algorithms on peer-reviewed papers, or if there is nothing there yet we go through the scientific process ourselves. This way we can ensure the highest quality for all of our users.
We have experienced firsthand how difficult it can be for non-elite athletes to get the feedback that will help you improve. Therefore our products aim to be available and usable by anyone, whether you just started CrossFit or have already done it for years! Democratising fitness insights.
We believe that the social aspect of sports plays an important role in the way people perceive their sporting experience. We don't just want to provide tools that will help with the performance aspect of sports, but we also want to enhance the social experience and make people feel welcome and heard in their workouts

Co-Founder
Lead AI/ML Research

Co-Founder
CTO & Software Development

Co-Founder
Lead Frontend Dev